Context

NoGrays is a WordPress and WooCommerce e-shop promoting a hair-care product.

My role

As a WordPress developer I built the whole NoGrays e-shop on WooCommerce.

Challenge

The biggest challenge for me was working with the WooCommerce API, customizing the cart template and debugging on the server side while preparing server-side events for the Facebook Conversion API.

Solution

  • The website is coded from a Figma design as a classic WordPress theme, with content management for pages, the blog, menus and separate sections that I prepared as PHP functions.
  • WooCommerce is connected to the WooPayments gateway, which supports card payments as well as Google Pay and Apple Pay.
  • I built a custom contact form for product returns that reuses the look of the WooCommerce email templates.
  • Customers can register and manage their orders and addresses in their account.

Technologies

  • WordPress
  • WooCommerce
  • WooPayments
  • PHP
  • gtag, Facebook Pixel (FB CAPI)
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