[{"data":1,"prerenderedAt":86},{"projects-mcled-en":2},{"id":3,"title":4,"body":5,"description":71,"extension":72,"image":73,"link":74,"links":75,"meta":76,"navigation":77,"path":78,"position":79,"role":80,"seo":81,"stem":82,"tags":83,"type":84,"__hash__":85},"projectsEn\u002Fen\u002Fprojects\u002Fmcled.md","McLED",{"type":6,"value":7,"toc":64},"minimark",[8,22,41],[9,10,13,18],"div",{"className":11},[12],"row",[14,15,17],"h2",{"id":16},"context","Context",[19,20,21],"p",{},"McLED s.r.o. presents its own brand of professional LED lighting.",[9,23,25,29,32,35,38],{"className":24},[12],[14,26,28],{"id":27},"my-role","My role",[19,30,31],{},"As the webmaster I managed the company website and e-shop and helped customers as technical support.",[19,33,34],{},"I worked closely with the graphic department, which prepared graphic assets and product photos for catalogues and the web, and I partly contributed to them.",[19,36,37],{},"The website was managed by an external agency, with whom I regularly prepared new features and changes to key parts of the e-shop.",[19,39,40],{},"To rank better in search engines, the company started working with a marketing agency. With them I adjusted the website to follow SEO best practices and to generate XML feeds that share structured data automatically with other systems, such as Heureka.",[9,42,44,48],{"className":43},[12],[14,45,47],{"id":46},"technologies","Technologies",[49,50,51,55,58,61],"ul",{},[52,53,54],"li",{},"HTML",[52,56,57],{},"CSS",[52,59,60],{},"JavaScript",[52,62,63],{},"Photoshop",{"title":65,"searchDepth":66,"depth":66,"links":67},"",2,[68,69,70],{"id":16,"depth":66,"text":17},{"id":27,"depth":66,"text":28},{"id":46,"depth":66,"text":47},"The company McLED s.r.o. represents its own brand of professional LED lighting.","md","\u002Fimages\u002Fmcled-logo.svg","https:\u002F\u002Fwww.mcled.cz\u002F",null,{},true,"\u002Fen\u002Fprojects\u002Fmcled",7,"Webmaster \u002F Frontend Developer",{"title":4,"description":71},"en\u002Fprojects\u002Fmcled",[54,57,60],"Company e-shop","rf2V9wuBriwzZ7gaaVYN2YMqW1wmtqAMID8gjCCKufo",1792435547094]